Programmatic Ad Buying: A Q&A with Industry Experts
/The Lane Press Blog hosted a Q&A with Jim Elliott and Steve Davis, President of Kantar Media SRDS, so they could share insights into programmatic ad buying found in the 2015 Study of Media Planning & Buying co-funded by the Elliott Co. and Kantar Media SRDS. Read the full interview here:
http://lanepress.com/programmatic-ad-buying-a-qa-with-industry-experts/