Marketing, Creative & Research Services
The JGECO marketing department addresses your specific marketing goals with industry insight and creative planning. We can work with you to reposition or develop your brand’s identity and effectively deliver that message to your client base. We can also help uncover places for additional revenue, analyze your competitive standing, answer RFPs, and help integrate your assets (digital, print, custom publishing, events).

Our team of copywriters and designers will write, design and produce all of your advertising sales collateral, from media kits and sell sheets to eBlasts and direct mail. We also prepare client proposals and presentations, capabilities and category brochures, and compile research study results. 

JGECO research services include proprietary research studies (print and digital), syndicated research analysis, subscriber study design and execution and market research reports.

 

MEDIA RESOURCES We Use on Behalf of Clients Who Subscribe:

 
Nielsen Clear Decisions

ADVISORY SERVICE and STRATEGIC PLANNING

Publishing executives who do not plan to outsource their sales can tap into this accumulated knowledge and experience and apply it to their own company through the advisory service launched in 2016, Ads&IDEAS®. With a uniquely deep and broad understanding of all aspects of media and publishing, Ads&IDEAS® offers expertise in the following:

  • Revenue evaluation

  • System analysis

  • Business strategies (related to advertising and sponsorship sales)

  • Management solutions

  • Contemporary sales structure

Regardless of your company’s size, platform, or resources, Ads&IDEAS® can analyze the potentials—and pitfalls—of launching, rebranding, migrating and developing your digital and print products. Ads&IDEAS® can also create revenue-generating programs, partnerships and advertising networks with a full suite of today’s most powerful marketing, research and support tools. See www.adsandideas.com